{"id":3638,"date":"2021-01-27T11:56:00","date_gmt":"2021-01-27T10:56:00","guid":{"rendered":"https:\/\/green-fields.pl\/en\/?p=3638"},"modified":"2021-01-27T11:56:00","modified_gmt":"2021-01-27T13:56:00","slug":"how-to-promote-a-video-on-youtube","status":"publish","type":"post","link":"https:\/\/green-fields.pl\/en\/blog\/how-to-promote-a-video-on-youtube\/","title":{"rendered":"How to Promote a Video on YouTube?"},"content":{"rendered":"
Be visible on YouTube! We will show you what to do to make your video gain popularity on the world's largest video platform. It's well-known that the internet is a visual medium. While valuable articles are always well-received, it's video content that truly makes a splash online. However, with the flood of videos, it's easy to miss out on the genuinely interesting and valuable ones. You might be lucky enough to have someone stumble upon your content and share it on popular platforms, but it's obvious that luck can use a little help, right?<\/span><\/p>\n You need to realize that the times of low-quality \"shaky cam\" videos are over since YouTube introduced support for HD 1080p content. While a brilliant script with viral potential remains essential, without excellent visuals and sound, the chances of successful promotion on YouTube decrease drastically. Sorry, that's just how it is, but there's no point in complaining.<\/span><\/p>\n You can encourage people to watch your video on YouTube in two ways: on the platform itself or outside of it. Let's start with the latter. Here, buzz marketing comes to the rescue. It involves spreading content on websites and forums where users might be interested in watching your video. You need to remember a few rules:<\/span><\/p>\n To sensibly choose the places to publish your link, start with monitoring the internet (e.g., using Brand24). It will help you create a list of websites where it's worth promoting your video on YouTube.<\/span><\/p>\n How to promote your channel on YT? You can use the second option, which is paid promotion on YouTube, using Google Ads. You might be wondering how much YouTube advertising costs. Of course, you need to be prepared to incur some financial expenses, but a few pence per view (which is the average Cost Per View or CPV) is a price worth paying. Especially since Google charges fees using the TrueView system, meaning you pay for real video views. Ads on YT that are up to 30 seconds must be watched in their entirety, and for longer ads, at least 30 seconds. Google Ads<\/a> offers the following video promotion formats:<\/span><\/p>\n In both cases, you can precisely define your target audience, specifying gender, age, location, and interests. The \"In-Stream\" option is primarily suitable for campaigns where the main goal is to get people to watch the video without additional interaction. \"In-Display,\" on the other hand, is recommended when the advertiser wants YouTube users to subscribe to their channel or visit a dedicated product page.<\/span><\/p>\n Read also<\/strong>: https:\/\/green-fields.pl\/en\/blog\/how-to-create-a-google-business-profile-from-scratch\/<\/a><\/span><\/p>\n To create a YT channel, you first need to have a YouTube account. If you already have a Google account used for various Google services like Gmail or Google Sheets, you don't need to do anything else. If you don't have a Google account, you can create one using this link: https:\/\/www.google.com\/intl\/en\/account\/about\/<\/a><\/span><\/p>\n There are two types of YouTube channels you can create:<\/span><\/p>\n \u00a0 \u00a0 \u00a0 \u00a0 a) Personal YouTube channel<\/strong><\/span><\/p>\n \u00a0 \u00a0 \u00a0 \u00a0 b) Brand YouTube channel<\/strong> (associated with a brand account)<\/span><\/p>\n After logging into your YouTube account, click on the avatar in the upper right corner and choose \"Create a channel.\" If you see \"Your channel\" instead of \"Create a channel,\" it means you have already created your YT channel on this account. Follow the simple wizard that will guide you step by step to create your channel. Some options will be optional and can be filled in later, like the channel description or YouTube cover photo.<\/span><\/p>\nBefore You Start Promoting Your Video on YouTube<\/span><\/h2>\n
Buzz Marketing for Video Content<\/span><\/h2>\n
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Paid Ads on YouTube<\/span><\/h2>\n
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How to Create a YouTube Channel<\/span><\/h2>\n
For a Private YouTube Channel:<\/span><\/h3>\n